Friday, September 7, 2018

How a Simple Idea Can Grow into Something Big

Everyone has an idea that they wish they could turn into a reality. Something that they believe that, given the right circumstances, they could turn into a profitable business. A source of income doing something that they are passionate about. It’s the dream. 

Many, though, are not brave enough to take the plunge, or simply do not have the belief in themselves to make a success. Going out on your own is scary, especially when household bills continue to come through the door. Staying on the secure path is the easy route that many prefer, and there isn’t anything wrong with that, but for those that want more a simple idea can truly grow into something big. 

Mixing a Passion with a Niche 

In order to be a success, you need to be passionate. However, if your passion lies in a saturated market, then you will either need a lot of luck or a lot of money (it helps to have both). 

If you can find a niche with a gap in the market that you are genuinely passionate about then you are onto a winner. Even the most obscure idea can eventually prove to be popular – for example, London has seen a spike in Jack the Ripper tours popping up in the East End, following the trail of one of history’s most mysterious killers. 

These tours are led by enthusiastic historians who lead tourists around the streets of Whitechapel. A simple idea turned big as a result of a gap in the market and a passion that sparked the interest of others. 


In order to make any business succeed, you must be prepared to make sacrifices along the way. Time is one such commodity that you must be prepared to sacrifice, especially in the early stages of building your business. 

Many would-be entrepreneurs begin by moonlighting, running their business during their own time outside of a full-time job. While this asks a lot, especially those of whom have a family, the rewards certainly supersede the sacrifice you have to be willing to make. 

As well as time, money is another key sacrifice you should expect to make. As the saying goes, you have to speculate to accumulate, and in the world of business that never rings truer. Starting a business can be expensive and, when you see little to no return in the initial stages, it can be demoralising. If you read up on some of the most successful businessmen and women, you will quickly learn that they, too, made and continue to make sacrifices to this very day. 

Don’t Allow the Fear of Failure to Scare You Away 

Finally, the fear of failure is one of the most crippling diseases that prohibit people from entering their own entrepreneurship. Here’s a fact, 99% of entrepreneurs have failed in business terms – you will rarely meet one who hasn’t and, when you do, question why they haven’t failed. It is good to remember that failure is never truly a failure, you either succeed or you learn. 

Accept that failure is a part of business and, instead of worrying about what you are going to do if you fail, plan for what you are going to do when you fail. Having a contingency plan in place is vitally important. 

Go For It 

In the words of Shia LaBeouf, “Just do it!”

There is no time like the present and tomorrow never comes. If you are serious then get working on your dream, otherwise you may just spend the rest of your life working for somebody else’s.

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